Article: How the NFT Breathes New Life Into Branded Content Marketing

Crypto, Digital Content

How the NFT Breathes New Life Into Branded Content Marketing

The rise in NFTs has rekindled talks about developing a new media ownership model to make it more creator-centric. NFTs allow creators, be these brands or individual artists, to retain ownership of their content without restricting its distribution over the Internet.

As a result, NFTs can change the media ownership model by offering creators, their audiences, and blockchain developers a viable alternative to monetization.

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Article: Audius Brings NFT Galleries to EDM-Heavy Streaming Service

Blockchain, Crypto, Web 3.0

Audius Brings NFT Galleries to EDM-Heavy Streaming Service - CoinDeskAudius Brings NFT Galleries to EDM-Heavy Streaming Service

Audius, a decentralized music streaming service with big user numbers for a Web 3.0 project, has launched a non-fungible token (NFT) showcase feature for its resident artists.

Disclosed to CoinDesk Thursday, the new feature lets artists showcase their NFT merch in a consolidated gallery, making it easy for diehard fans to peruse. The move comes at a time when acts like Kings of Leon and others are rolling out increasingly lavish collectibles for their superfans and the crypto-rich.

To enable the gallery, a user on the site has to stake 100 of the project’s native AUDIO tokens.

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