Article: Is it the manifestation of Web 3.0?

Decentralized Internet, Digital Content, Web 3.0

Is it the manifestation of Web 3.0?

People need, want, and hunger for new experiences. It is useless to deny that irritation is beginning to set in among social media users, who are witnessing the continuing contraction of freedom of expression online, turning them into refugees from Facebook, Twitter, and the like.

Metaverses are becoming the havens of those disenchanted users. It is indicative that so many companies are dedicated to creating blockchain-based metaverses, since they go where the money is.

Blockchain technologies may play an important role in the transition to Web 3.0 in the near future and act as a starting point for its rise. Perhaps the metaverses that are being developed today will become the social networks of tomorrow.

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Article: Interplanetary File System Could Pave the Way for a Distributed, Permanent Web

Data, Decentralized Internet, Open Source, Web 3.0

Interplanetary File System Could Pave the Way for a Distributed, Permanent Web

“IPFS is general purpose, and has little in the way of storage limitations,” wrote Neocities founder Kyle Drake in a blog post announcing his company’s decision to become the first major website to implement IPFS. “It can serve files that are large or small. It automatically breaks up larger files into smaller chunks, allowing IPFS nodes to download (or stream) files from not just one server like with HTTP, but hundreds of them simultaneously. The IPFS network becomes a finely-grained, trust-less, distributed, easily federated content delivery network (CDN). This is useful for pretty much everything involving data: images, video streaming, distributed databases, entire operating systems, blockchains, backups of 8-inch floppy disks, and most important for us, static web sites.”

Ultimately, these core notions behind IPFS may be one solution to build a distributed, permanent web. It’s one possible alternative to the brittle and hypercentralized system that we’ve now arrived at with outdated protocols like HTTP — and potentially a useful hedge against an uncertain future.

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Article: Blockchain and NFTs are turning gamers into Investors

Blockchain, Digital Content, Innovation

Blockchain and NFTs are turning gamers into Investors

We saw this play out earlier this year when a massive fire in France destroyed approximately 30 servers connected to the hugely popular MMORPG (massively multiplayer online role-playing game) Rust. As a result of the incident, thousands of players lost their saved data, which wasn’t backed up offsite.

The destruction of Rust’s servers helped make the case for more decentralized, blockchain-based gaming models, where external circumstances won’t cause gamers to lose their hard-earned progress or in-game items. As the digital economy has matured, these items have a real-world value, sometimes in the tens of thousands of dollars range or more.

“People spend a lot of money in games. When they quit a game, that money is gone. Your investment is gone. It doesn’t mean anything,” said Gabe Leydon, the former CEO of Machine Zone. “So if people are willing to spend that kind of money in something where if they stopped logging in, it has no value. What happens when, if they stop logging in, they sell what they bought. It will change the whole nature of video games. It won’t be spending anymore. It will be investing. So it totally changes everything.”

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Article: How the NFT Breathes New Life Into Branded Content Marketing

Crypto, Digital Content

How the NFT Breathes New Life Into Branded Content Marketing

The rise in NFTs has rekindled talks about developing a new media ownership model to make it more creator-centric. NFTs allow creators, be these brands or individual artists, to retain ownership of their content without restricting its distribution over the Internet.

As a result, NFTs can change the media ownership model by offering creators, their audiences, and blockchain developers a viable alternative to monetization.

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Article: How The World Of NFTs Could Be The Next Big Thing For Advertising

Crypto, Digital Content, Innovation

How The World Of NFTs Could Be The Next Big Thing For Advertising

It only makes sense that advertising and marketing technology should heed the call. Immersive mobile advertising campaigns that use NFTs can be distributed programmatically across various platforms. Brands can use NFT technology to provide personalized gifts, vouchers or more to their customers. For example, Taco Bell recently sold NFTs for digital taco art (and donated 100% of the profits to Taco Bell Foundation, Inc.). This technology can help drive user engagement for brands and can be attributed back to a user or paid media channel without the need for a cookie. For a specific subset of consumers, it’s a win-win situation for both them and advertisers.

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Article: Mark Cuban Says Explosive Growth in DeFi Is ‘Like the Early Days of the Internet’

Blockchain, Decentralized Internet

Mark Cuban Says Explosive Growth in DeFi Is ‘Like the Early Days of the Internet’

It was from this point forward that it became clear that the public was warming up to DeFi. Billionaire entrepreneur Mark Cuban compared the growth of DeFi to the early days of the :

“You’re starting to see NFT (non-fungible tokens), and it’s not so much about just about how much is sold, market value, but more just that people are becoming more comfortable with it and so we’re starting to see these applications that are just popping up left and right. It reminded me so much of the early days of the internet where, in the mid-90s, people started talking about internet applications but the internet had been around for ten years.”

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Article: NFT craze: Why are non-fungible tokens all the rage?

Crypto

To prove its authenticity, 'Everydays – The First 5000 Days' features what is known as a non-fungible token (NFT) that digitally attaches the artist’s signature to it and can’t be altered, Christie’s said [Christie's Images Ltd via Reuters]NFT craze: Why are non-fungible tokens all the rage?

Is this just a fad?

If you’re asking why anyone would pay over $1,000 for a virtual Christmas sweater with the Bitcoin logo all over it, perhaps you’re not in the right place. But it is entirely possible that the whole NFT obsession may prove a fad – or not. Many of the first NFTs were in the style of CryptoPunks, pipe-smoking digital beings that date back to 2017, and CryptoKitties, cute virtual felines that started the same year.

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Article: Why NFTs Are More Than Just Digital Art

Crypto, Innovation

Why NFTs Are More Than Just Digital ArtWhy NFTs Are More Than Just Digital Art

NFTs have captured the world’s attention by disrupting the art industry. But there are several other sectors NFTs are primed to change.

In brief

  • NFTs have transformed the art industry, but other industries could benefit from the technology too.
  • Music and gaming are actively exploring using NFTs.
  • But other things are beginning to be tokenized too.

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Article: NFTs Mushroom Into Billion-Dollar Market With Help From Alchemy

Crypto

NFTs Mushroom Into Billion-Dollar Market With Help From Alchemy

The $1 billion market for non-fungible tokens has seemingly come out of nowhere to capture the imagination of artists and blockchain enthusiasts all over the world. While the projects range from eight-bit pixelated portraits to elaborate ink and paint creations, what they all have in common is the behind-the-scenes startup Alchemy.

The San Francisco-based firm was founded in 2017 by Nikil Viswanathan and Joe Lau and only opened to general, rather than private, customers in August. Since then, transactions using Alchemy technology have grown 54-fold to power $25 billion worth of Ethereum projects such as decentralized finance startups and NFT platforms, Viswanathan said in an interview.

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Article: Unpopular opinion? The problem with blockchain gaming is blockchain

Blockchain

Unpopular opinion? The problem with blockchain gaming is blockchainUnpopular opinion? The problem with blockchain gaming is blockchain

The use of blockchain in crypto-based games could be a hinderance to the adoption as well as an exciting unique selling point. Now, before you start taking up your decentralized pitchforks and demanding that I be immediately chased out of Blockland and never spoken of again, please let let me explain.

This is not a suggestion that blockchain games are bad, or that the addition of blockchain is detrimental to games. On the contrary, there are hardly any existing genre of game which couldn’t be greatly enhanced through the integration of blockchain elements.

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